Gemma Bloom fine flowers

General information

Gemma Bloom fine flowers was established in 2008. The name was founded by the owner’s husband who suggested naming the shop after their two daughters, Georgia and Emma = Gemma, and Bloom fitted well and gave the brand a romantic creative flair.
Bronwyn Watson, the owner of Gemma Bloom wanted to create a shop that could feed her customers souls; she wanted to establish a place of creativity and beauty where customers could enjoy browsing, breathing in the floral fragrances and allowing all their senses to be awoken.
“I want my customers to enjoy the experience, I want them to feel what I feel when I am with flowers and beautiful decor, and I want my shop to be a place of refuge, a place where customers can always pop in and see what’s new and just relax.”
The Gemma Bloom team love what they do, and seeing a customer’s smile and enjoyment from what they have created make their day.
Gemma Bloom fine flowers, the art of gifting.

About our flowers and gifts:

The Gemma Bloom team are up early every morning ensuring they get to the flower auction to buy the best quality and variety of flowers available to the South Africa market.
Owner Bronwyn Watson says, “Buying the flowers ourselves on auction is very important, it allows us to control the quality we bring to our customers, we monitor the farmers daily and follow their quality very carefully. The flower auction is controlled by supply and demand, keeping our fingers on the pulse of our business is very important. For us this is critical.”

Gifts:

Who knows what the perfect gift is!
The Gemma Bloom team love finding interesting and new gifts, they spend time sourcing new gifts and décor ideas. Keeping their eyes on the local trends that are influenced by the international market helps them keep ahead of the competition.
“We are good at finding the ‘different’. It’s our business to find the different, looking for exciting new ideas and developing them into a sellable product, and then seeing our customers delight, that’s when we know we have done well.”
The value behind what we offer is quality, variety of product and service, we make our customers lives easier and delivery flowers and gifts when they can’t get it to that special person on the day.

Corporate accounts
“We get really well supported by our local corporate customers. We understand that every business works very hard at creating a brand that they can be proud of, and this needs to be reflected in any gift or arrangement that our corporates ask us to deliver on their behalf, it’s very important that the person receiving the gift feels important to our client.“
We also offer fresh weekly deliveries to their entrances and boardrooms, they may choose fresh flowers, silk arrangements or our magnificent preserved roses, all these allow for an impressive office environment.”
For further enquiries please contact us on 011 455 4827 or gemmabloom@mweb.co.za