SHORTYS

General information

At Shorty’s we sell a variety of quality discount merchandise, in a pleasant and modern store where a dedicated staff is committed to providing excellent customer service.we currently opearte only in durban and plan to open more stores in surrounding areas.

The merchandise is purchased from a variety of well-known manufacturers as well as a number of other generic branded companies.new Shipments arrive on a daily basis as we continuously source product lines that can be added to our product range.

We are able to sell products at very low prices, because we purchase items from discontinued lines, cancellations, over runs, etc., that cannot be sold to a manufacturer's usual retail customers. it is important to note that we dont sell reject items.

We intend to tap into the retail market with pricing that will encourage quantity buying, and our pricing will attract consumers on fixed budgets.

Our target market includes working class individuals, the elderly, and students, many of whom are price conscious and looking to find a value for their money.

Our promise is in our location and the products we sell, the people we attract, and the atmosphere we create. We will present a store that is pleasant to shop in with a large variety of merchandise to choose from.

Ultimately, we are selling more than just merchandise. We are selling ourselves. We want to provide the kind of customer service that will provide an atmosphere that creates a positive shopping experience for our customers.